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Digital Mastery: A Digital Marketing, AI, and Social Media Workshop

DIGITAL MASTERY: DIGITAL MARKETING, AI, AND SOCIAL MEDIA

1 DAY TRAINING WORKSHOP
11th September 2024
15th October 2024

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Join us for a transformative 1 Day Workshop that dives deep into the world of Digital Marketing, AI, and Social Media Strategy. Learn how to harness the power of these digital tools to take your business to new heights.

This workshop is designed for business owners, marketers and anyone looking to sharpen their digital marketing skills. It offers a unique blend of theory and practice, allowing attendees to leave with a solid understanding of digital marketing, AI, and social media, along with actionable strategies that they can implement immediately.

The workshop will explore the following essential areas of digital marketing: Digital Strategy, Content Plan, Channel Plan, Social Media, Email Marketing, Metaverse Marketing, Measurement & Evaluation.

By the end of the workshop delegates will have covered:

Digital Strategy
Digital Marketing Trends: We'll kickstart the day by exploring the latest trends in digital marketing and how you can leverage them for your business.
Digital Marketing Strategy: Learn how to create a comprehensive digital marketing strategy that aligns with your business goals and targets your ideal customers.
Your Business Purpose: Discover how to define and communicate your business purpose effectively to resonate with your audience.
Customer Personas: Dive into the practice of creating detailed customer personas to understand your audience better and tailor your marketing efforts to their needs.
Customer Journeys: Get insights into mapping customer journeys and learn how to optimize each touchpoint to improve the overall customer experience.

Content Plan
Chat GPT: Gain an understanding of how AI like ChatGPT can revolutionize your content strategy and customer service.
Rule of Thirds: Learn about the rule of thirds approach to social media and how it can help you create a balanced and engaging content strategy.

Channel Plan
Websites, Short Form Video, Podcasts: Understand the importance of these mediums and how to use them effectively in your digital strategy.
Social Media: We'll dive deep into how to build a powerful social media presence that drives engagement and conversions.

Email Marketing: Learn the best practices for creating compelling email campaigns that increase open rates and customer retention.

Influencer Marketing: Discover how influencer marketing can boost your brand visibility and credibility.

Metaverse Marketing: Get a glimpse into the future of digital marketing with metaverse marketing and learn how you can prepare your brand for this new frontier.

Measurement and Evaluation: Wrap up the workshop by learning how to track, measure, and evaluate your digital marketing efforts to ensure continued growth and success.

Register today and start your journey towards Digital Mastery.

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Digital Mastery: Digital Marketing, AI, and Social Media Client Comments
  • "Exceeded expectations – Brilliant. Very practical. Insightful"
  • "Well structured, very engaging, with lots to take away"
  • "Very informative, real practical applications + extremely helpful tools, to the point"
  • "Now I can confidently set a social media strategy for my company"
  • "Very knowledgeable, proactive & engaging - lots of food for thought"
  • "Very useful & valuable course"
  • "I loved the i-Pad"
  • "I would like to give this workshop 9 out of 10"
  • "This workshop made me feel very enthusiastic & confident"
  • "Well delivered, effective & very comprehensive"
  • "Excellent course, engaging speaker met all needs."
  • "Fantastic trainer! Could not fault it"
  • "Very, very good, comprehensive and engaging"
  • "A very useful session - highlighted that planning is key to making sense of social media"
  • "This training made me feel excited and overwhelmed"
  • "I feel able to create a new direction for my business. It"s exciting!"
  • "Absolutely excellent! I have gained so much from this course"
  • "I am extremely impressed with the quality of the course and I loved the venue"
  • "The trainer"s passion for the subject is infectious! I went from turning my nose up to SM&DM to feeling enthusiastic – WOW!"
  • "Thank you for inspiring me!"

Marketing Manager
National Mobile Windscreens

  • Brilliant! Excellent training and materials and extremely well delivered. Tailored to my needs!
  • I found this training course very informative, motivational and very well delivered.  The trainer provided a most interesting, knowledgeable and easy to follow session.
  • The entire day was very enjoyable and the facilities (as I have experienced before) were exceptional. 10/10!

Marketing Manager
St. John's Chambers

  • Excellent course, engaging speaker met all needs. My impression was it was fantastic training and I would give this 10 out of 10 for value to me.

Senior PR Manager
Legal Services Commission

  • Very good training! It covered a lot of material in a clear manner. I would award this workshop 9.5 out of ten and I"d also like to say Thank You.
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